1954. The year the founders’ adventure begin. An era symbol of a timeless elegance, of the cult of a sophistication intrinsic in gestures and customs. A retro look, an attitude in search of beauty that fully corresponds to the nature of the man reflecting the brand, globetrotter with a penchant for enjoying life by focussing on the images and passions of everyday life.
The fabrication of cuffs, the finishing of the placket, the two shallow-hole buttons that Mr. Angelo, the founder, used in the Fifties, are the details that the quintessential man loves. The hand-made cotton label is innate to the man that wears it, to the search for beauty in small meaning-laden gestures.
March 7, 2018